Tari Liquid Glue

Project Description

This smaller scale project gave us the chance to brand an abstract product and 
package it in any way we want. This product is a liquid glue stick which i decided 
to take inspiration from in naming it. I named for the California Newt (Taricha Torosa) 
because of its bright orange color and ablility to stick to walls. I took inspiration from 
nature for the brand, using vines, newts, and photographing the packaging outdoors. 
The idea with the packaging shape was that it is climbing up the bottle, a bit like a vine.